Lawyer Marketing Services Glendale

The law firm marketing space is quickly becoming crowded indeed, as more and more law firms are becoming aware of the return potential of marketing for lawyers done well. While that might not be news to you, there is every indication that this will become more clear and pronounced in 2017.

law firm internet marketing

In other words, 2017 will be the year to ask, “Am I keeping up?” more than ever.

After all, it’s no longer enough to have a website, to be active on social media, or even to write loads of content.

Lots of firms are doing these things now, upping the ante and forcing each other to take their marketing more seriously – at least, if they plan on it helping them build their brands, grow their firms, and get real results.

legal digital marketing

Best Glendale Top Law Firm Web Marketing

legal marketing services

What Is Personal Injury Attorney Marketing?

marketing legal services

The legal markets in the metro area are highly competitive. There are countless lawyers and law firms in and around, and many of them spend a great deal of money on legal advertising. To penetrate the markets, you need to understand the local communities and what drives legal consumers to take action. You also need an aggressive and innovative approach to uncover hidden opportunities in the marketplace that can help accomplish your growth goals.

FindLaw brings decades of legal industry experience and extensive local expertise to the table. Our market-leading integrated legal web marketing solutions are flexible and can be customized to fit the needs of attorneys and law firms of all types and sizes. Our premium attorney websites project a professional image with quality content developed by industry experts. Our highly-searched Legal Directory has the potential to bring instant targeted leads to your firm. Our cutting-edge blogging and social media platform delivers a steady stream of content to your target market – positioning you as a thought leader in your area(s) of practice. These and other integrated solutions work synergistically to help Chicagoland law firms effectively compete within the local marketplace.

At FindLaw, we have local specialists that understand the ins and outs of the legal markets. Our specialists know which of FindLaw’s top integrated legal marketing solutions work best to attract more clients to area law firms. We live in the area and provide personalized service to each client. We conduct in-person meetings on a regular basis and are always available whenever you have questions or concerns. FindLaw has partnered with nearly 20,000 legal professionals throughout the nation. Attorney web marketing is all we do, and we can create a customized solution that helps accomplish your goals and maximize ROI.

How Can I Find Marketing Attorneys?

legal internet marketing

How to Increase Your Law Firm Website’s Lead Generation Capability

Do you know what your “bounce rate” is?

If someone visits only one page on your site and then leaves, that’s a “bounce”. They haven’t found what they are looking for, or for some reason decided to abandon the site without doing any further investigating.

Bounces are bad for business. If people are coming to your website and then immediately abandoning it, you have lost a potential lead.

So how do you know what the bounce rate is for your site? Most websites have reporting tools already built in, but in case yours doesn’t, here’s one of the best (and it’s free!):

Google Analytics will provide you with insights into your website traffic that will help you improve your marketing effectiveness – for free! It’s a simple sign-up process, they furnish you with a bit of code to tag your pages with, and then your free monitoring and reporting system is in place.

What you learn from being bounced.

If you have a high bounce rate – 60% or more – then something is probably wrong with your home page or landing page. People are leaving because their needs are not being met…but how do you know what changes to make?

It depends on where your traffic is coming from.

If you have a high bounce rate from your pay-per-click or paid search campaign, there is obviously a disconnect between your ad or the keywords you used and your landing page.

Maybe the keywords you chose are not really working for you and your content is therefore not relevant to site visitors. The Google Analytics tool provides you with data on your site’s keyword bounce and conversion rates.

If you suspect your keywords could use some improvement, use the Experiments tool in Google Analytics to help you determine whether or not you have the right keywords. You can also use this tool to learn what changes to your site can drive the most conversions. And that means sales.

How To Create A Lawyer Landing Page?

best law firm advertising

The legal markets in the metro area are highly competitive. There are countless lawyers and law firms in and around, and many of them spend a great deal of money on legal advertising. To penetrate the markets, you need to understand the local communities and what drives legal consumers to take action. You also need an aggressive and innovative approach to uncover hidden opportunities in the marketplace that can help accomplish your growth goals.

FindLaw brings decades of legal industry experience and extensive local expertise to the table. Our market-leading integrated legal web marketing solutions are flexible and can be customized to fit the needs of attorneys and law firms of all types and sizes. Our premium attorney websites project a professional image with quality content developed by industry experts. Our highly-searched Legal Directory has the potential to bring instant targeted leads to your firm. Our cutting-edge blogging and social media platform delivers a steady stream of content to your target market – positioning you as a thought leader in your area(s) of practice. These and other integrated solutions work synergistically to help Chicagoland law firms effectively compete within the local marketplace.

At FindLaw, we have local specialists that understand the ins and outs of the legal markets. Our specialists know which of FindLaw’s top integrated legal marketing solutions work best to attract more clients to area law firms. We live in the area and provide personalized service to each client. We conduct in-person meetings on a regular basis and are always available whenever you have questions or concerns. FindLaw has partnered with nearly 20,000 legal professionals throughout the nation. Attorney web marketing is all we do, and we can create a customized solution that helps accomplish your goals and maximize ROI.


Arizona Marketing Companies For Attorneys