The law firm marketing space is quickly becoming crowded indeed, as more and more law firms are becoming aware of the return potential of marketing for lawyers done well. While that might not be news to you, there is every indication that this will become more clear and pronounced in 2017.
In other words, 2017 will be the year to ask, “Am I keeping up?” more than ever.
After all, it’s no longer enough to have a website, to be active on social media, or even to write loads of content.
Lots of firms are doing these things now, upping the ante and forcing each other to take their marketing more seriously – at least, if they plan on it helping them build their brands, grow their firms, and get real results.
Best Fresno Best Legal Marketing Agency
What Is Legal Internet Marketing?
Law Firm Marketing Strategy & Planning
You know where you want to go, but you’re not sure how to get there. You need a road map — one that can propel you beyond today’s challenges and accelerate you toward the future. Jaffe’s legal marketing consultants are your firm’s on-call creative strategy think tank. Whether you have a pressing project, need day-to-day assistance or wish to beef up your law firm marketing department with outside expertise, we can help you elevate your firm to the height of its potential. We conduct law firm market research to identify where you stand in respect to your top competitors. We establish defined goals to break down initiatives into manageable steps that encourage short- and long-term results. We provide implementation services and develop metrics that emphasize measureable success, so you can easily benchmark your firm’s ongoing progress. We also can provide guidance on the patchwork of bar ethics rules to help ensure your collateral is in compliance.
Market Research & Competitive Analysis
If information is power, then a law firm that understands its market, its clients and its competitors is unstoppable. Jaffe’s experienced marketing consultants – many of whom have held CMO-level positions at law firms – can help you stay ahead of the ever-changing legal industry by providing strategic insights and action steps to chart a course for your success. We regularly conduct a variety of market audits and analyses to provide lawyers clarity for key business goals, including geographic expansion, new service development, client retention, targeting potential clients and revenue growth.
Our market research services in this area include qualitative and quantitative analysis– to help you understand your opportunities and challenges; client research – to gain insights into what motivates attrition and retention; and competitor analysis – to gauge where your competition stands and how you can remain ahead.
How Can I Find The Best Law Firm Advertising?
Here’s why we’re different:
Here are some of the reasons our clients choose us:
- No long-term contracts.
- Transparency in what we do and why we’re doing it.
- Meaningful, tangible results.
Most online legal marketing doesn’t work.
There’s plenty of blame to go around. Inexperienced consultants selling magic bullets. Desperate lawyers entranced by shiny objects. Gigantic legal web marketing conglomerates peddling websites, search engine optimization and social media cure-alls at every legal conference.
We founded AttorneySync to help lawyers cut through the noise.
We help lawyers attract more of the clients they want. In one year we helped one client increase his Google organic search traffic from 6,700 visitors to over 25,000 visitors which helped to generate over 1,000 web inquiries.
In a nutshell, we help lawyers develop web content that their target audience wants to find. We market that content in a way that motivates people to engage, share, link to and further publicize it online.
This process improves our clients’ visibility in search results and elsewhere on the web.
Our clients have come to trust us to deliver meaningful results.
We are completely transparent as to our strategies and techniques. In other words, our clients know exactly what we are doing and why we are doing it throughout the entire process.
We work vigilantly to improve the results we deliver. Our team regularly updates our processes to remain current with the most recent innovations in internet marketing, web design, search engine optimization and paid search marketing.
Who Offers The Best DUI Lawyer Marketing?
Due to economic factors, the majority of people (about 2/3 in most jurisdictions) are representing themselves in court because they cannot afford large up-front retainer fees.
However, many of the clients that are currently filing pro se would be able to retain an attorney if the starting fee was closer to his/her budget – around $500-$1500, versus the typical $5000 all-up-front retainer required by most traditional firms.
Our mission at Unbundled Attorney is to make a significant impact in the affordability and accessibility of legal services in North America by empowering a network of attorneys with the technology, resources, and support they need to be effective at delivering unbundled legal services, and other more affordable options that the average individual can afford.
High Quality, Pre-Qualified Leads Delivered To Your Inbox - Daily!
All our lead generation and Internet marketing efforts are focused on educating clients about unbundled legal services and what they can expect to pay for these types of options.
What this means for you is that as an attorney who offers unbundled legal services, the leads you receive from Unbundled Attorney will be pre-qualified, some will already understand the concept of unbundled legal services, and the majority of them will be prepared to invest in your services today.
If you are currently offering unbundled legal services, or would be interested in integrating these options into your practice, give us a call or fill out the request form now to learn more about our services from one of our experienced team members.