The law firm marketing space is quickly becoming crowded indeed, as more and more law firms are becoming aware of the return potential of marketing for lawyers done well. While that might not be news to you, there is every indication that this will become more clear and pronounced in 2017.
In other words, 2017 will be the year to ask, “Am I keeping up?” more than ever.
After all, it’s no longer enough to have a website, to be active on social media, or even to write loads of content.
Lots of firms are doing these things now, upping the ante and forcing each other to take their marketing more seriously – at least, if they plan on it helping them build their brands, grow their firms, and get real results.
Best Corpus Christi Marketing Solutions For Lawyers
Who Offers The Best DUI Lawyer Marketing?
Is your website meeting your firm’s expectations? You’re not alone. With more than 170,000 law firms and over 1.2 million people working in legal services in the U.S., it’s easy to get lost in the crowd. As one of Chicago’s premiere web design firms for the legal industry, Walker Sands has a proven track record of delivering exceptional results for our legal clients.
Walker Sands legal industry web design can deliver several important benefits to your firm, including:
- More client leads
- Responsive web design for all browsers, including mobile devices.
- Proven online marketing strategies that bring clients and referrals to your practice.
- An intuitive content management system for collaboration and content updates without the need for any programming experience
Improving Your Legal Industry Digital Strategy
Walker Sands provides your legal practice with a customized digital strategy designed to grow your practice through new clients and to generate additional revenue from your existing accounts. Since it often takes some time to grow organic search engine rankings, PPC advertising is an effective solution for finding qualified prospective clients in your target disciplines. In addition, our Internet marketing campaigns like emails and newsletters have helped law firms generate more repeat business and client referrals.
Smart Content with Innovative Web Design, Mobile and SEO Technologies
Our professional team of legal industry website design professionals will provide your practice with a smart website design that highlights your capabilities and accomplishments, creating fresh content that offers a compelling reason for potential clients to choose their legal practice.
Who Finds DUI Attorney Marketing Leads?
Despite the fact that over 40% of all Google searches and over 50% of mobile searches contain some kind of geographic keyword (like "Philadelphia" or "Pennsylvania") or are local in intent, and that its algorithm will try to match searchers to local results, a surprising number of businesses are ignoring local SEO altogether.
If you aren't familiar with it, local search engine optimization is just what it sounds like: an effort to not just bring targeted buyers to your business website, but to ensure that those who are closest to you geographically can tell that your business is in their neighborhood. This is critical to companies like restaurants and retail shops, for obvious reasons, but it can also be important to other businesses, too.
Many of your colleagues have been applying online marketing to help them become more visible to potential clients. You want to try that strategy and see how it will work, but how do you begin?
You are used to promoting your practice through brochures and listing your law firm in the Yellow Pages, but as someone who is capable of being open minded to possible alternatives, you are gradually considering digital marketing as your tool to reaching a larger number of potential clients. But how do you make the transition? Many digital marketing companies out there are ready to lend their hand to firms like yours, but are they worth it?
Go for the ones who know your industry well enough to come up with marketing strategies that will suit your business. If not, your law firm may just suffer in the long run.
Well, you don't have to look any further. We are what you need.
Who Offers The Best DUI Lawyer Marketing?
Law Firm Digital Marketing
Technology puts the world at your fingertips, so it’s time to stop holding digital marketing at arm’s length. Increase your reach by developing and embracing your firm’s online identity to create captivating digital collateral. Working in a tech-driven virtual environment, Jaffe combines the brainpower of its Creative, Content and Digital consultants to deliver Web-based materials that strike a balance between messaging, design and user experience. By harnessing the power of data analytics, we can audit your law firm website, SEO strategies, e-marketing campaigns and other digital media to draft a law firm Internet marketing game plan that outlines where you are, where you need to go and how to get there.
Law firm advertising has transformed over the last decade. While print display ads are still an effective means of reaching a target audience, digital and social media advertising opportunities have exploded. The most effective legal marketers know that an ad portfolio that strategically takes advantage of multiple platforms has a much greater impact on ROI than a campaign that focuses solely on one format.
Jaffe’s team of creative, content, media, digital and strategy experts converge their talents to assist clients from the start of the ad process to the finish. We begin by developing a comprehensive messaging, placement and design strategy. We then create concepts that hit the mark to deliver attention-grabbing, cross-platform advertising campaigns so your audience – no matter where they are – receives a consistent message that spurs action.