The law firm marketing space is quickly becoming crowded indeed, as more and more law firms are becoming aware of the return potential of marketing for lawyers done well. While that might not be news to you, there is every indication that this will become more clear and pronounced in 2017.
In other words, 2017 will be the year to ask, “Am I keeping up?” more than ever.
After all, it’s no longer enough to have a website, to be active on social media, or even to write loads of content.
Lots of firms are doing these things now, upping the ante and forcing each other to take their marketing more seriously – at least, if they plan on it helping them build their brands, grow their firms, and get real results.
Best San Diego Best Legal Marketing Agency
How To Create A Lawyer Landing Page?
Due to economic factors, the majority of people (about 2/3 in most jurisdictions) are representing themselves in court because they cannot afford large up-front retainer fees.
However, many of the clients that are currently filing pro se would be able to retain an attorney if the starting fee was closer to his/her budget – around $500-$1500, versus the typical $5000 all-up-front retainer required by most traditional firms.
Our mission at Unbundled Attorney is to make a significant impact in the affordability and accessibility of legal services in North America by empowering a network of attorneys with the technology, resources, and support they need to be effective at delivering unbundled legal services, and other more affordable options that the average individual can afford.
High Quality, Pre-Qualified Leads Delivered To Your Inbox - Daily!
All our lead generation and Internet marketing efforts are focused on educating clients about unbundled legal services and what they can expect to pay for these types of options.
What this means for you is that as an attorney who offers unbundled legal services, the leads you receive from Unbundled Attorney will be pre-qualified, some will already understand the concept of unbundled legal services, and the majority of them will be prepared to invest in your services today.
If you are currently offering unbundled legal services, or would be interested in integrating these options into your practice, give us a call or fill out the request form now to learn more about our services from one of our experienced team members.
Benefits Of Marketing To Law Firms
Lawyer Website Marketing - Attorney SEO & Website Marketing
The leading law firm website and marketing firm Market JD helps small law firms promote their legal services on the Internet, in print and on television and radio. Specializing in providing customized website design and development, current and relevant legal blogs, substantive legal writing services, cutting edge SEO tools and video production, we are a one-stop-shop for attorneys and law firms looking to grow their business.
The firm was started by Rafi Arbel, an attorney and University of Chicago MBA graduate, who has been helping attorneys build their practice and reach clients for many years. A former litigator, Rafi combines his knowledge of the legal industry with his experience in cutting edge website marketing tools to help clients expand their client base and grow their practice.
What we will do for you:
Provide superior customer service.We cannot be successful unless our clients are successful at attracting website visitors and potential clients. By developing a comprehensive understanding of your law firm’s image, goals and client base, we can design and create legal marketing materials – both online and off-line – that are specifically designed with your law firm in mind.
Guide you through the website design processes as painlessly as possible.We understand that many of our law firm clients may not have the time or interest in website design and development so we provide advice and suggestions regarding design that you can review.
Provide you with professional and accurate legal copy.Our in-depth knowledge of the law and the legal industry allows us to provide you with legal content that is accurate and professional, while incorporating SEO tools to ensure that you reach maximum potential clients and maintain their interest.
Maximize visibility and attract potential clients through SEO tools.We are trained and educated in the most up-to-date SEO tools and processes so that we can ensure maximum visibility.
Benefits Of Marketing To Law Firms
Despite the fact that over 40% of all Google searches and over 50% of mobile searches contain some kind of geographic keyword (like "Philadelphia" or "Pennsylvania") or are local in intent, and that its algorithm will try to match searchers to local results, a surprising number of businesses are ignoring local SEO altogether.
If you aren't familiar with it, local search engine optimization is just what it sounds like: an effort to not just bring targeted buyers to your business website, but to ensure that those who are closest to you geographically can tell that your business is in their neighborhood. This is critical to companies like restaurants and retail shops, for obvious reasons, but it can also be important to other businesses, too.
Many of your colleagues have been applying online marketing to help them become more visible to potential clients. You want to try that strategy and see how it will work, but how do you begin?
You are used to promoting your practice through brochures and listing your law firm in the Yellow Pages, but as someone who is capable of being open minded to possible alternatives, you are gradually considering digital marketing as your tool to reaching a larger number of potential clients. But how do you make the transition? Many digital marketing companies out there are ready to lend their hand to firms like yours, but are they worth it?
Go for the ones who know your industry well enough to come up with marketing strategies that will suit your business. If not, your law firm may just suffer in the long run.
Well, you don't have to look any further. We are what you need.